Logo - Counseling Piano B - Factordev S.r.l.

Brand identity

Logo Creation

Description: Design and creation of the logo.

The logo of Counseling Piano B is inspired by a butterfly, a symbol of transformation and rebirth. The wings of the pictogram echo the soft shapes of the letters “C”, “P”, and “B” (Counseling Piano B), creating a visual connection between the name and the symbol. The butterfly, which undergoes a metamorphosis from caterpillar to a light, graceful creature, represents the transformative journey that counseling helps individuals achieve, supporting personal growth and self-reflection.

The logo, simple and delicate, uses flowing lines that evoke relaxation and liberation, core concepts of counseling, which guides individuals towards inner well-being. The color palette is chosen to convey calm and serenity, reflecting the welcoming and safe environment that the counseling process aims to create.